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  • Ron Roberts 
    Ron RobertsRon Roberts is a seasoned broadcaster and a veteran of tornado alley.With a career that spans over 30 years in radio and television, Roberts has earned top honors for being the region’s #1 meteorologist. As the 6-time winner of the coveted Texas Associated Press Best Meteorologist Award, Roberts has set a new standard for professionalism in Lubbock broadcasting. His experience in top fifty television markets combined with his lifelong familiarity with South Plains weather makes him THE dominant leader for forecasting in this region. A native of Lubbock, Roberts developed an interest in weather early in life. As a child, he was fascinated by the severe storms indigenous to this region. He lived through the May 11, 1970, devastating Lubbock Tornado. He spent many spring afternoons chasing severe thunderstorms and Tornadoes in the late 1970’s and early 1980’s and helped plot the movement of the dryline as a part of a team of Research Students from Texas Tech University. This experience enhances Roberts knowledge of severe storm structure ensuring the most accurate storm forecast on the South Plains. Roberts went on to study his favorite subject, Environmental Science and Meteorology, earning a Master's Degree from Texas Tech University in 1992. He earned his Seal of Approval from the American Meteorological Society in 1992 and is full member of the American Meteorological Society.

    In addition to being Chief Meteorologist for the KAMC28 Weather Lab, Roberts also provides weather coverage for the Storm Team Radio Network which consists of 6 area radio stations including, Z102, KKAM, KFYO, KFMX, KOOL98 and THE BEAR 99.5 FM. His passion for weather has led to the creation and development of real-time weather stations across West Texas and Eastern New Mexico. The Storm Detection Network is growing to over twenty weather stations and 10 live Skycams. Roberts provides complete South Plains weather on www.weathernow.tv. Roberts and his wife, Wendy, have four children. When he's not in the Weather Lab, Roberts enjoys music, movies, landscaping, bicycling and spending time with his family. If you have a weather story click here to email Ron.

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