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Political Mask Sales Could Reflect New President

By: Julie Musgrave
Updated: October 17, 2008
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The results of November's presidential election could lie in your Halloween costume this year.

According to the past three elections, whoever sells the most masks during the Halloween season wins the election come November.

In 1996, Bill Clinton was the mask to have. In 2000, it was all about George W. Bush, and that was repeated in 2004. So will this year yield the same results?

Gassaway says the mugs of both hopefuls are flying off the shelves, but it appears the national polls reflect what the stores are seeing as well.

Grant Gassaway, Spirit Halloween Store Owner: "The mask sale race would be Barack Obama, as of today. John McCain is close behind, that's just our individual store, but as of right now we're moving Barack pretty fast.

Gassaway says many of his customers say their choices aren't based on their political persuasion, but rather what will get the most laughs come Halloween. If this so called 'mask-race' holds true, that will of course have to wait to be proved November 4th.

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